Humanizing Your Brand in the Age of AI – with Alan McLaren
SEND DAN A TEXT In this episode of The Unbreakable Mission, I sit down with Alan McLaren - CEO, coach, marketing veteran, and personal branding expert, to talk about why visibility is no longer optional. Alan shares how working with hundreds of leaders has shown him that building trust, credibility, and personal connection online is the fastest way to open doors in today’s digital world. We dig into the fears that hold people back from showing up on video, the confidence that comes from takin...
In this episode of The Unbreakable Mission, I sit down with Alan McLaren - CEO, coach, marketing veteran, and personal branding expert, to talk about why visibility is no longer optional. Alan shares how working with hundreds of leaders has shown him that building trust, credibility, and personal connection online is the fastest way to open doors in today’s digital world.
We dig into the fears that hold people back from showing up on video, the confidence that comes from taking action, and the exact process Alan uses to help CEOs and entrepreneurs humanize their brand, even in an AI-driven landscape. From integrity in leadership to making the time for what matters, this conversation is packed with insights for anyone ready to step up, stand out, and own their message.
Your mission: Choose one way you’ll increase your visibility this week, then take action and share it with me.
Alan's website - strataoriginals.com
Find Alan on LinkedIn https://www.linkedin.com/in/alanmclaren/
Want to be a guest on The Unbreakable Mission? Send Dan Woerheide a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/1744747257604091467993f04
Thank you for listening!
I'd love to invite you to share any feedback or insights with me dan@danw.us
To your success!
Dan
Alan McLaren
Co-Founder
Co-Founder STRATA Originals
Past International Chair YPO Gold
Chief Squirrel Tamer
Alan, Co-Founder of STRATA Originals, co-leads a personal branding agency specializing in working with CEOs, executives, entrepreneurs, and coaches. With a strategic, intentional, and authentic approach, Alan has coached or trained over 600 CEOs in the past two years.
Alan’s passion for personal branding comes from over two decades of experience in leadership roles, including public companies, partnerships, and entrepreneurial ventures. As Co-Founder of Infinitycomm, a full-service marketing agency, he developed deep expertise in public relations and marketing, honing his ability to craft and elevate brands including leaders personal brands.
Throughout his career, Alan has recognized the pivotal role personal branding plays in leadership success—helping leaders define their identity, articulate their unique value proposition, and enhance their professional reputation.
His career journey spans roles from Canon (Sales and Marketing) to President positions at IKON Quebec (NYSE), JAWZ (NASDAQ), WhiteHat (partnership) and infinitycomm (18 years).
With STRATA Originals, Alan is committed to empowering leaders to maximize their impact through personal branding.